Plush Sanches, born Jerry H. Strong III on September 30, 2000, is an American rapper, producer, songwriter, and audio engineer from Atlanta, Georgia. Growing up in Atlanta's culturally rich Vine City neighborhood (Zone One district), Sanches was immersed from an early age in the city's diverse musical environment. Inspired by the local atmosphere, from street musicians to the live acts he witnessed around the city, he began his musical journey at just 12 years old by experimenting with beat-making and production. His early experiments and community encouragement laid the foundation for a career defined by versatility and innovation.

Musical Influences and Style
Plush Sanches’ music seamlessly blends contemporary hip-hop with introspective lyrics, often reflecting the complexities of urban life. His eclectic musical taste is evident in his influences, citing impactful albums such as Lil Wayne’s I Am Not a Human Being II, Ray Charles' Genius Loves Company, and his own conceptual project, N.A.S.A.. Sanches emphasizes both lyrical depth and sonic innovation, a dual priority evident in tracks like "Sozin," named after Fire Lord Sozin from the animated series "Avatar: The Last Airbender," which showcases both thematic depth and global musical influences. Career Highlights and Discography
Sanches first gained broader recognition through unconventional channels, achieving initial success through music licensing platforms and ReverbNation. He has publicly reflected on this experience